Performance By Design
 

Helping people and organisations perform better

What is Usability?

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Usability & Design

What is Usability?
User-Centred Design
Usability Testing

What is usability and how do we get it?

In twenty years of helping make things easier to use, many people have asked us what usability really is.

At its simplest, we can think of usability as 'ease of use', judged in terms of how effective, efficient and satisfying a product is in helping its intended users achieve their goals.

If we look a bit deeper, there are more complex usability characteristics. You may want your product to be:

appealing
  • people want to use it
 
intuitive
  • people can guess how to use it, and it doesn't impose a learning burden
 
engaging
  • it draws people in and they want to continue using it
 
fit for purpose
  • people can use it to achieve their goals effectively, efficiently and with satisfaction
 
supportive
  • it helps people do things in productive ways, helping novices and enabling expert short cuts
 
forgiving
  • it makes it easy to spot and undo mistakes
 
safe
  • it doesn't inflict harm on its users or others
 

How do we get good usability?

The essential thing is to adopt a user-centred approach to design. This means first understanding the intended users, and what they want to achieve, in what circumstances -- the context of use -- then shaping and refining the design to fit.  

For something that is to be be used in-house, it means understanding the business, the performance goals and the design constraints. Then we can help clients achieve successful usability engineering -- iterative design and evaluation, using the right usability testing methods at the right time.

Is usability enough?

A truly usable design is shaped to its target users' goals, preferences, abilities and way of working.  The design of the navigation structure, the task flows and transactional screen layouts, and the way language is used, all fit in with how the intended users think and perform. 

For complex systems, usability can be supported by integrating wider performance support (on-line help systems, tips and examples of how to do things, frequently asked questions, procedural guidance, reference materials, electronic & live help lines, etc) -- but these should not just be add-ons trying to compensate for inadequate initial design.

One of the aims of design is usually to minimise the need for external performance support for using the technology, and to allow users simply to focus on achieving things well

Find out more

To discuss what you want to achieve and how we may be able to help, please email Miles Macleod or telephone us on +44 (0)1932 844449 (UK business hours)
 

When things go wrong...

Most people know the frustration of trying to use something that is unreasonably difficult.

Maybe you can't work out how to use it, or it involves multiple  awkward steps to do something that should be simple and quick. 

If the design of a product is not shaped to the abilities and expectations of its intended users, and to the things they want to do, the product will not be very usable.   It will fail to be effective, efficient or satisfying to use.